Frequently Asked Questions
Answers to the questions we hear most often from US real estate agents, brokers, and small real estate businesses about our social media content and lead-generation services.
If you do not find the answer you need here, you can contact us directly. We are happy to walk through any part of the service in more detail.
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General
What does your real estate social media service include?
Our service includes real estate social media content, captions, Instagram Stories, Facebook and Instagram ad creatives, campaign setup, monitoring, and monthly reporting — depending on the package you select. Each package has a defined monthly scope, so you always know what to expect.
Who do you work with?
We work with US real estate agents, real estate professionals, brokers, and small real estate businesses. Our content and campaign approach is designed around real estate marketing needs.
Do you only work with US clients?
Our service is designed primarily for US real estate professionals. If you are based outside the US and are interested, you can still contact us to discuss whether the service is a fit.
Do you work with individual agents or only brokerages?
Both. Solo agents and small brokerages are welcome. The packages are structured so they work for a single agent who wants consistent content, as well as for a small team that needs broader campaign support.
Content & Creatives
Do you create property posts?
Yes. We create property listing posts, feature posts, open-house posts, price update posts, and related real estate content. Content depends on the information you provide — property details, images, brand assets, and messaging.
What types of social media content can you create?
Content may include property listings, property features, open houses, price updates, buyer information, seller information, educational real estate content, location-focused content, promotional content, and brand-focused posts.
Can you create Instagram Stories?
Yes. Instagram Stories are included in the packages according to the selected scope. Stories are designed for vertical social-media formats and can cover property highlights, open-house announcements, feature highlights, calls to action, short promotional messages, and property-focused visuals.
Do you write captions?
Yes. Captions are included. They are written around the property or marketing topic using the information you provide — property details, key selling points, location, lifestyle benefits, calls to action, contact information, and open-house details.
Can you create Facebook and Instagram ad creatives?
Yes. Ad creatives are part of the packages according to the listed quantity. These may include property promotion graphics, lead-generation visuals, listing advertisements, promotional designs, and CTA-focused graphics.
Do you provide video production?
No. Our packages focus on static social media content and ad creatives. Professional video production, drone photography, and property photography are not included unless separately agreed.
Can I provide my own property photos?
Yes. You can supply your own photos. You are responsible for ensuring you have the necessary rights to use them. We do not use images from other websites, MLS listings, or competitor sources.
What if I do not have brand colors or a logo?
We can still create content using a clean, professional default style. If you have brand colors or a logo, we can match the content to your brand. Both situations are workable.
Packages & Pricing
What packages do you offer?
We offer three monthly packages: Starter ($100/month), Growth ($150/month), and Complete ($200/month). Each package has a defined monthly scope for content, creatives, and campaign support. Full details are on the Packages page.
How do I choose between the three packages?
Choose based on how much monthly content and campaign support you want. Starter provides a smaller monthly volume for building consistency. Growth adds more content and basic optimization. Complete provides the highest listed volume within the three, including lead tracking.
Can I change packages later?
Yes. Package changes can be discussed based on your requirements and the applicable billing period.
Do you offer custom packages?
Yes. Clients with requirements outside the listed package quantities can discuss a custom scope. We do not publish an invented custom price — custom scopes are discussed individually based on actual requirements.
How does payment work?
The process is: discuss requirements, select a package, confirm the scope, receive payment details, make payment for the agreed service, and work begins. Payment details are provided privately after the scope is confirmed.
Is there a contract or minimum commitment?
The service is set up as a monthly package. Any commitment terms are discussed and confirmed before work begins, so both sides are clear on the arrangement.
Advertising & Budget
Is advertising spend included in the package price?
No. Advertising spend is separate from the service fee. The client pays the advertising budget directly to the advertising platform. Our packages cover content creation, creative design, campaign support, and reporting — not the ad spend itself.
How much should I budget for advertising?
The appropriate advertising budget depends on your market, objectives, and campaign scope. We do not recommend a specific amount because the right figure varies. We can discuss this during onboarding based on your goals.
Do you receive or control my advertising budget?
No. The advertising budget is paid directly by you to the advertising platform. It is not received or controlled by our service.
Do you need access to my advertising account?
Only if you choose to provide it. Campaign setup and monitoring can be handled within the agreed scope using whatever access you decide to provide. Access is only used when the client provides it.
Do you guarantee ad approval?
No. Housing and real-estate advertising may be subject to special advertising requirements and targeting restrictions. Campaigns are created with applicable platform policies in mind, but approval decisions are made by the platform.
What platforms do you run ads on?
Our campaign support focuses on Facebook and Instagram. These are the two platforms covered by the packages.
Lead Generation
Do you guarantee leads?
No. We do not guarantee leads, sales, revenue, or return on advertising spend. Campaign performance varies based on location, market conditions, offer, creative, campaign setup, competition, and advertising budget.
How does lead generation work?
Lead generation combines a clear objective, a specific offer or property, professional creative, an appropriate lead form or inquiry path, and structured monitoring. Our service supports each of these parts within the agreed scope.
Do you provide lead forms?
Yes, where the selected package and campaign objective call for it. We help structure the lead form or inquiry path based on the objective and available platform options.
How do I receive the leads?
Lead delivery depends on the setup agreed during campaign planning. Leads can be delivered through the platform's lead form, a contact form, or another agreed path. The exact setup is confirmed before launch.
Can I use my own CRM for leads?
Yes. If you have a CRM you want leads sent to, we can discuss that during campaign planning. CRM subscription fees are not included in the service.
Process & Reporting
How long does onboarding take?
Onboarding time depends on how quickly the required information is provided. Once we have your property details, brand assets, and objectives, the content production phase can begin.
What information do I need to provide?
Business or agent name, logo if available, website, social media links, brand colors, property photographs, property address, price, beds, baths, square footage, features, open-house information, contact details, campaign objective, and estimated advertising budget.
Do you provide monthly reporting?
Yes. Monthly reporting is included in the packages. The report may cover campaign activity, content delivery, advertising activity, lead-generation activity where available, and basic observations.
How often will I hear from you?
Communication is handled according to the agreed scope. Monthly reporting is included. If issues come up during the month that require input, we will reach out. Otherwise, the main reporting cadence is monthly.
Do you check content before it goes live?
Yes. Before publishing or delivering content, the workflow checks property price, address, beds, baths, square footage, agent name, phone number, website, dates, spelling, CTA, image quality, platform dimensions, and basic advertising compliance considerations where applicable.
Will you need access to my social media accounts?
Not necessarily. Content can be delivered to you for posting, or access can be arranged if agreed as part of the scope. Access is only used when the client provides it.
Guarantees & Results
Do you guarantee results?
No. We do not guarantee leads, sales, revenue, ROI, followers, reach, engagement, or ad approval. Social media and advertising performance varies based on many factors outside our control.
What factors affect campaign performance?
Market conditions, property or offer, audience, creative quality, campaign setup, competition, platform changes, and advertising budget all affect performance. Because of this, results vary from campaign to campaign.
Do you use fake reviews, ratings, or awards on your website?
No. We do not display fake testimonials, fake client counts, fake awards, fake ratings, or fake case studies. Any samples shown are clearly labeled as demo or sample material.
What do you actually promise?
We commit to delivering the content, creatives, campaign support, and reporting within the agreed scope of your selected package. That is the promise we stand behind.
Onboarding & Information
What happens after I select a package?
After you select a package and the scope is confirmed, payment details are provided. Once payment is made for the agreed service, work begins according to the agreed scope.
Do I need to provide everything at once?
No. You can provide information in stages, but having the core details ready — property information, brand colors, and contact details — helps the process move more smoothly.
What if I do not have some information yet?
Let us know what is missing and we can discuss how to proceed. For some content types, partial information may be enough to begin. For property posts, accurate details are important.
Who is responsible for the accuracy of property information?
Clients are responsible for providing accurate property information and for having the necessary rights to any photographs, logos, trademarks, property materials, or other assets they provide.
Can I ask questions before selecting a package?
Yes. You can contact us anytime to ask questions, discuss your market, or explore what package might fit your goals. There is no obligation.
Still Have a Question?
If your question is not covered above, you can contact us directly. We are happy to walk through any part of the service in more detail — packages, content scope, advertising budget, or campaign support.
Quick Reminder — Service Fee vs Advertising Budget
The most common question we receive is about the difference between these two amounts.
Advertising Budget Is Separate
The monthly package price is the service fee for Abdul Wahid Real Estate Content Service.
Advertising spend is NOT included in any package. The client pays the advertising budget directly to the applicable advertising platform.
Service Fee
Paid to Abdul Wahid Real Estate Content Service
Advertising Budget
Paid directly by the client to the advertising platform
Related Pages
Explore other pages for a fuller picture of the service.
Ready to Move Forward?
If your questions have been answered, the next step is to tell us about your real estate business. We will help you choose the package that fits your goals.